About Lamar Romero

Lamar Romero is currently the founder and CEO of Dragon Spirits Marketing (a Capital Factory validated company), the #1 Brand Ambassador Gig Marketplace that solves the massive problem of matching amazing, growing brands with educated, curated, and passionate brand ambassadors at 1000’s of brand activations across the US.

Lamar graduated from Texas A&M University in 1998 – WHOOP! – and started his career in 1999 working for Dell Computer Corporation (as it was called back then). Lamar won several awards whilst working for Dell, including President’s Club in 2002, earning a trip to Australia, and bringing his mom as his guest (because he had not met Laura yet). However, Lamar discovered he was not really built for the big corporate life, so in 2008, he left Dell to pursue many passions.

These pursuits lead to a great many crossroads, including in 2011, a brief year as Vice president of Strategy at OwnLocal, a Y Combinator company that was favored to be most likely to succeed (remarkably over Stripe, which was the same YC graduating class year as OwnLocal).

After OwnLocal, Lamar and his wife Laura discovered a new passion together: Tequila. So, in 2012, Lamar and his wife founded Tequila Tribe, and promoted tequila all across the state of Texas. This strange hobby turned business, eventually led to the founding of Dragon Spirits Marketing in April 2013.

Currently, Lamar is the happy father of two beautiful boys, Lyric and Ladon, whose primary language is Spanish, due to the fact that his wife, Laura Valentino Romero, is amazing beyond belief.

In his spare time, Lamar still enjoys strategy games on Steam, working out Crossfit style with his friends, and certainly not least, wrestling and sword fighting with his two boys as much as possible.